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Section of Organisational Psychology

Prof. Joha Louw-Potgieter

Introduction

I joined UCT in 2003 as Professor and Head of Section in Organisational Psychology. I am also the Director of the Institute for Monitoring and Evaluation at UCT. I have studied at a number of universities and hold a Masters degree in Psychology from Stellenbosch University, a Doctorandus degree from Leiden University in the Netherlands, and a DPhil from Bristol University in the UK. I also spent two years as a UNISA student completing Linguistics I-III.

I have had an interesting and varied career, not all of it in academia. I have worked as an academic at the University of Transkei, the then-University of Natal (Durban) and the University of the Western Cape. In 1991, my research in racism and intergroup relations led me into corporate life where I worked in an area then known as affirmative action, which was situated in the human resources function. In 1995 I established my own consulting company and was privileged to work across South Africa implementing programmes to prepare business for employment equity legislation. In 2001, I changed focus and worked internationally in the area of e-learning.

Focus areas for supervision

My main research interest is intergroup relations in the workplace. I have also done research in software implementation. Designing innovative electronic data collection tools is a specific interest, irrespective of the focus area of research.

I have recently developed my knowledge and skills in monitoring and programme evaluation. My specific focus is on systems (electronic or manual) for monitoring programme implementation, and on human resource programme evaluation.

Publications

I have selected five publications to illustrate some of my academic achievements and research interests:

  • Louw-Potgieter, J., & Nunez, D. (2007). Selection bias in virtual intergroup contact: Do ambiguity and self-interest moderate in-group preference? Accepted for publication in the South African Journal of Psychology.
  • Benjamin, J., & Louw-Potgieter, J. (2007). Professional work and actual work: The case of industrial psychologists in South Africa. Accepted for publication in the South African Journal of Psychology.
  • Foster, D., & Louw-Potgieter, J. (Eds.) (1991). Social psychology in South Africa. Johannesburg, South Africa: Lexicon Publishers.
  • Louw-Potgieter, J., Kamfer, L., & Boy, R.G. (1991). Stereotype reduction workshop. South African Journal of Psychology, 21 (4), 219-224.
  • Louw-Potgieter, J. (1989). Covert racism: An application of Esseds analysis in a South African context. Journal of Language and Social Psychology, 8 (5), 307-319.

Personal

When I am not working at the university, I read Scandinavian detective stories, watch sport on television, run and travel. I also like to spend time with my friends who hold corporate jobs and hear what new things they are doing in business. I would like to improve my wine tasting skills and learn to speak French properly.

Contact

If you would like to come and talk to me about doctoral studies, please contact me at 021-650-5218 or Joha.Louw-Potgieter@uct.ac.za.


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